A History in Charms

By | Uncategorized

There is no other piece of jewelry that chronicles a woman’s life like a charm bracelet. They represent treasured moments of new encounters, events, achievements, romances and other significant occasions. They allow us to recall and show the journey we have taken

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Biking Lodi

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Join Trail Beadz on Lodi’s Bike Trails

Spring is here.  It’s amazing how a little warmth, sunshine and seeing the trees and flowers bloom can boost your mood—almost like you are blooming after a dormant winter too.

I love biking but haven’t done it in a long time.  Now that I have moved from Silicon Valley to Lodi, it just feels like the world is much more open to me for things I love in my spare time.  Literally, I can feel like I can just jump on my bike and go anywhere.  Not something I would have done in the Silicon Valley.

I haven’t yet explored Lodi’s 22 cycling routes yet, but in anticipation, I recently purchased a used Specialized Bike.  Just a little tune up, and I will be ready to explore! With all the scenic vineyards, orchards and the Mediterranean climate, not to mention that the land is mostly flat, Lodi is perfect for cycling for all experience levels.

Lodi’s Bike Routes can be printed from the Visit Lodi! website, downloaded to your Garmin or accessed through the RideWithGPS app on your phone.  If you would like to get more involved with the biking scene and biking tourism in Lodi, check outhttps://bikelodi.weebly.com/blog.

From Visit Lodi! Website (www.visitlodi.com), the top 9 bike routes in Lodi are the following.  Visit their website for details.

1. Consumnes River Preserve with Blossom Road Loop

2. Four Wineries and a Café

3. East-North Figure Eight with Winery Stops

4. Lodi Lake Family Fun Ride

5. Delta River Ride to Sacramento with Return by Train

6. Lodi Airport Café with Winery Stops.

7. Ride Country Roads Linking Lodi, Galt, Thornton, and Woodbridge with Food Stops

8.  Bird Watching, Wine Tasting & Lunch

9. Weekend Wine Jaunt

But Lodi is also known for several annual cycling events that include Lodi Cyclefest, Tour dell Vigne, Giro D’Vino and Cyclocross.  While those events seem a little ambitious for me right now, I am planning on riding in the 3rd Annual Pedal de Vino in October.  This is a much shorter, laid back, ride between several wineries with a lunch sponsored at the end.  I will post more details about this event as we get closer to it. Perfect for amateur cyclists, like myself, to get out there, cycle and meet new great people!

Get your bikes out, tuned up and join me exploring Lodi!

Love Lodi 2019—The Importance of Giving to the Community

By | Uncategorized

Love Lodi 2019 is almost here.  There are still lots of ways for you to get involved in helping to make Lodi a better and cleaner place to live.

The event happens Saturday, April 13, 2019. Love Lodi 2019 will begin at 9:00 am at Hutchins Street Square.  After the rally, volunteers will disperse to their project sites.  Once the projects are complete, volunteers are invited to return to Hutchins Street Square for a free lunch at the Love Lodi Community Picnic.

Giving back to the community leads to multiple benefits.  You’re not only giving to the community—you’re increasing your professionalism.

Don’t wait!  Sign up today.  https://www.lovelodi.org/communityservice

“Remember that the happiest people are not those getting more, but those giving more.” ― H. Jackson Brown Jr.

Charitable acts are performed without the expectation of direct financial gain, but they certainly are not without their own rewards. Investing in your community is a great way to give back to those who have helped and supported you.  Volunteer groups and non-profits organizations do so much to help the communities that we are all a part of, but they can’t do it alone.

Many people really enjoy the intangible benefits of giving.  Giving back to the community gives you pleasant feeling of connectedness and the satisfaction that at least you are trying to make the world a better place, not to mention building a better place to live for you, your family and everyone else who is a part of your community.

Investing in the community is good for your business. It builds respect and a good reputation in the community. Supporting charities and attending charitable and volunteer events is an excellent way to network and make new connections by meeting new people and developing relationships with complementary businesses.

Giving something to the community doesn’t mean you have to spend all your free time on it either. So, what are some things you can contribute yourself?


Lodi Wine and Food Show’s Trail Beadz Partners

By | Lodi

The 2019 Lodi Wine and Food Show is quickly approaching.  This 4th annual festival features wine tasting from 40 wineries, olive oil tasting, food from local restaurants and caterers as well as live music. A limited number of VIP tickets will be sold and will get you more time to spend with the winemakers tasting special wines along with a commemorative wine glass and food tray.  Tickets are $70 in advance only.  The Grand Tasting is $50 in advance and $60 at the door.  The event will be held in the Ole Mettler Grape Pavillon at the Lodi Grape Festival Grounds, 413 E Lockeford Street in Lodi, CA, 95420.

We’d like to highlight these Trail Beadz Partners that you should definitely take the opportunity to experience, if you haven’t already.  If you have, well, then you know why you must stop by while there!

Consumnes River Farm:  Will likely be offering tastings of their many different balsamic vinegar flavors and olive oil.  In addition, their full wine lineup includes 2015 District 11 Chardonnay, 2015 Thunder Oak Chardonnay, 2015 District 11 Moscato, District 11 Grand Cuvee, 2014 District 11 Old Vine Zinfandel, 2014 Thunder Oak Old Vine Zinfandel. 


Drava Wines will be featuring their 2016 Grenache (Silver Award Winner at the 2019 SF Chronicle Wine Competition), 2014 Petit Verdot and their 2014 Pinot Gris.  The Grenache is medium-bodied with fresh crushed grapes, cranberries and violets greeting the nose up-front with light dusty tannins and a low acidity finish.  The Petit Verdot is well-structured with mineral and tannic components.  Spices and freshly crushed grapes are revealed with decanting or aeration. Drava’s Pino Gris is made in the Oregon style with barrel fermentation, 100% malolactic and sur lies aging.  It features toasted bread and stone fruit flies on the nose with expansive mouthfeel and finish from the fermentation techniques.

Goodmills Family Winery:  GoodMills will be serving two of their San Francisco Chronicle Award Winning wines:  2017 Sauvignon Blanc, a Gold Award Winner, and 2017 Rose, Silver Award winner.  In addition, they will be serving their 2014 Teroldego and their 2017 Native Cabernet Sauvignon.

Van Ruiten Family Winery will be serving their 2017 Sparkling Rose’ featuring aromas of strawberry and watermelon paired with flavors of cherry, guava and tangerine.  Well-balanced through the mid-palette and the finish lingers with a ruby grapefruit note; 2017 Chardonnay, Silver Award Winner at the 2019 SF Chronicle Wine Competition, with aromas of apple, pear and tangerine and flavors of pear, lemon custard and vanilla.  Full-bodied with a nice acidity and finishes with a bright lemon note; 2016 Cabernet Sauvignon, Silver Award Winner at the 2019 SF Chronicle Wine Competition, with aromas of cherry, blueberry, spice and caramel and flavors of ripe cherry, plum and vanilla.  Tannins are well-integrated making this nicely balanced.  The finish lingers with a cherry and spice note. They will also be serving their 2015 Reserve Merlot.

Thomas Allen Vineyards & Winery: One of the newest tasting rooms in Lodi, will be pouring their  2016 Chardonnay, 2016 Cabernet Sauvignon, 2016 Generations Red Wine, which took a Silver Award in the 2019 San Francisco Chronicle Wine Competition.

Olive Drop Olive Oil Company Will be showcasing their Extra Virgin Olive Oil, Garlic Olive Oil, Basil Olive Oil, Lemon Olive Oil, Orange Olive Oil, Rosemary Olive Oil, Chile Olive Oil, as well as their Balsamic Vinegar. If you can’t make the show, call 209-369-6868 to schedule a tasting, and don’t forget to pick up the adorable Olive Drop Tractor Trail Beadz Charm to add to your collection.

The Trail Beadz Journey

By | Uncategorized

What is Trail Beadz™?

It is a fun way to discover new destinations!

Trail Beadz™ encompasses far more than just of hunting down bead charms; it is about exploration and discovery.

We like to think of it as Pokemon Go meets Pandora Beads meets Wine Trails!

Pokemon Go is a location based rewards game that is played by millions of people.  It gets people out and moving to discover new locations and acquire the characters in the game.  Pandora beads are a widely popular collectible bracelet that women love to collect and customize.  Trail Beadz is a mesh of the two:  A fun way to discover new destinations, wineries, boutiques and more as you collect the bead charms to create your custom memory bracelet of each destination.  It is a fun way to commemorate your life and journey.

A big part of the fun is connecting with the story of the business and being part of their story.  Don’t forget to ask why they chose that bead and learn about their story.

As in any true adventure, you will need a map–which you can pick up at any of the Trail Beadz™ businesses or by going to our fully mobilized website where you will find a map, pictures of the beads, and a partner event calendar.  You can even get directions to your next stop from your  phone. Please share your Trail Beadz™ stories.  Post your photos on social media and tag us. #trailbeadz #onthetrailbeadztrail.

“The world is shaped by two things — stories told and the memories they leave behind” ―Vera Nazarian, Dreams of the Compass Rose

Happy Trails!

On Launching Lodi

By | Lodi

On Launching Lodi

What a great experience launching the Lodi Trail Beadz Trail has been. What started out as nervous sales calls has turned into a deep relationship for me with Lodi.  Many  customers, others met through the Lodi Chamber of Commerce and in the community have been so supportive and encouraging.

An amazing place to visit if you like wine but really don’t know that much about it—or even if you do! Lodi’s low-key and friendly atmosphere really takes any fear from lack of wine knowledge away.  I cannot think of a better place to start learning.  Having a wine palate that leans more towards white wine, I was determined to start expanding my wine horizons.  Since Lodi is famous for their old vine Zinfandels, I immediately made it a point to start tasting that varietal.  My first stop at Zinfandel tasting left me thinking it wasn’t a favorite, but  I quickly learned that no matter what you think you don’t like, you need to keep tasting.  Eventually you will find a winemaker who puts a spin on the varietal that your palate will enjoy. An open mind in life is always a good thing.

Ask questions!  They are always happy to answer questions about their wines, but don’t forget to ask them about their story.  Every winery has a story of how they came to be and where they are going.  Our Trail Beadz charms represent a little piece of their story.  You are part of their story and they of yours.  Memorialize your journey by collecting Trail Beadz charms while you discover an amazing location with great wines, great restaurants, great shops and boutiques and, most importantly, really great people.

Thank you, Lodi, for making Trail Beadz feel so welcome. You will always have a special place in my 💖!


Trail Beadz: A Fun, Engaging Promotion That Pays for Itself!

By | Uncategorized

Story Telling
Story telling is how we make meaning out of the chaos of human existence. It provides a shape, so that our own lives have a beginning, middle and an end, and we can feel like we’ve meant something, and left our mark on the world. If just one person can tell just one iota of their life story, then they have a narrative and were the protagonists in their own life story.
~Jon Ferreira, Director, Actor, Educator, Geek!

You have a story to share. A continuing story that your visitors are an important part of. A story of where you came from, of where you are going and how your visitors are a part of it. A story you can use to connect and engage with. Trail Beadz™ is a way to share a lasting piece of your story with your visitors and your bead is a way for them to share the story of the role you played in their narrative.

Trail Beadz™
That’s where Trail Beadz™ comes into play. Because people are looking for excitement and engagement today, being a Trail Beadz™ member can help to increase these opportunities through a fun, engaging trail. Each winery/business on the trail will have their own signature keepsake bead that represents the story of their business (For Example: Turtle Creek Wines would have a turtle bead). They will sell their signature bead and starter bracelets that trailers use to create their own unique story bracelet from their Trail Beadz™ Trail stops.

The result is a custom bracelet that is an unforgettable keepsake of their trip and experience with you.
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